Simpson goes for a Spin

All forms of cycling life are to be found at Spin London this weekend at the Old Truman Brewery in London’s East End, where a wonderfully eclectic set of bike and cycling-related brands are competing for the attention of lots of people who, in the main, look as though their riding mostly involves single speed fixies on urban streets.

At the heart of the huge display area there’s a fenced off rectangle devoted to bike polo games and BMX trick riding displays, both of which clearly require incredible bike handling skills – much more advanced than we would ever claim to possess.

Around the hall can be found artists, cycling clothing makers – including our friends Victor & Liberty and PedalEd – purveyors of every imaginable kind of cycling componentry and accessories, food and drink stalls and, of course, bike makers and retailers showing off a glorious variety of machines ranging from esoteric high end carbon track bikes to stylish steel city cruisers.

Spin London comes together thanks to a wonderfully rich and varied collection of people who share a love of cycling and a reluctance to follow the herd – there are no major brands here. We felt right at home. The event’s success is a wonderful indicator of the British cycling scene’s rude health. Long may it continue!